Cognitive technology is transforming the way firms do business. In this article we explore how forward-looking companies around the world are putting cognitive technology to work across a range of business functions.

As our examples will show, cognitive technology holds the potential to transform practically any aspect of a business, from the way it sources materials and services through to bringing end customers closer to a product. As cognitive technology becomes more mainstream and accepted, these are the types of solution we can expect to see appearing in every area of our working lives over the years to come. The firms who profit will be the ones who can see where a computer, quite simply, can do a better job.

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